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Increase your ROAS with expert Google Shopping management

Proven PPC Strategies for Ecommerce Success.
ROAS below your goals? Let’s talk!

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Feed Optimization

Precision Targeting

No Wasted Ad Spend

The Ecommerce PPC Agency
you’ve been looking for

Struggling with underperforming Google Shopping ads? Manigen specializes in maximizing ROAS for established ecommerce stores. With 9+ years of experience, a 95% client retention rate, and a focus on eliminating wasted ad spend, we deliver the results your business deserves.

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+35%

ROAS in first month ($104k ad spend)

“We always suspected our product titles and listings weren’t as strong as our competitors’, but we didn’t know how much it was costing us. Manigen cleaned up our feed, adjusted the campaign structure, and within a month, we saw a 35% ROAS increase. Finally feels like we’re in control again.”

Rachel Kim
Director at a toy retailer (FL)

+131%

Monthly PPC profit ($13k ad spend)

“For months I felt like we were just ‘rolling the dice’ when it came to our Google PPC campaigns. I now feel like my campaigns are heading in the right direction and know Lennart and his team have the knowledge and experience to take the campaigns to the next level.”

Kevin Edwards
Owner of pool supply company (NC)

2.1x

YoY PPC Profit ($40k ad spend)

“Before Manigen, we were overly reliant on Performance Max’s AI and just hoped it would figure things out. It didn’t. Since partnering with Lennart and his team over two years ago, we’ve seen a 2.1x increase in year-over-year profit. They brought in real strategy, structure, and consistency and it’s paid off big time.”

Daniel Ortega
Owner of home goods brand (NY)

A proven approach to improving
Google Shopping accounts.

1. Keyword-driven product feed management

In Google Shopping, your product feed is everything—there’s no keyword targeting like in traditional search ads, so getting your feed right is crucial. At Manigen, we conduct extensive keyword research to craft product titles and descriptions that will get picked up by the algorithm. We make sure your product titles and descriptions are better than your competitors’ ones, setting the foundation for increasing your ROI. By optimizing your feed to attract the most relevant traffic, we ensure your product listings are positioned to deliver maximum results.

2. Precision targeting campaigns

At Manigen, our campaign structures have consistently proven to improve Google Shopping accounts time and time again. Where other agencies might simply throw on a PMAX campaign and hope for the best, we take a more sophisticated approach. We carefully design campaigns tailored to your business needs, ensuring that your ad spend is strategically allocated for maximum impact. We know precisely how to reach the people who will buy your products, ensuring your money is spent effectively and transparently, so you always know exactly where your investment is going and why.

2. Precision targeting campaigns

At Manigen, our campaign structures have consistently proven to improve Google Shopping accounts time and time again. Where other agencies might simply throw on a PMAX campaign and hope for the best, we take a more sophisticated approach. We carefully design campaigns tailored to your business needs, ensuring that your ad spend is strategically allocated for maximum impact. We know precisely how to reach the people who will buy your products, ensuring your money is spent effectively and transparently, so you always know exactly where your investment is going and why.

3. Zero-waste smart bidding

With Manigen, you get the best of both worlds: the AI-driven benefits of smart bidding without the wasted ad spend that often comes with it. Our carefully crafted campaign structures provide complete clarity on where your budget is going, ensuring that every dollar is spent wisely. While Performance Max and other automated campaign types can be powerful tools, they can also drain your budget if not closely monitored. That’s why we don’t just set and forget like other agencies — we constantly monitor search terms to prevent any waste on irrelevant queries. We know when to leverage manual bidding and when to utilize smart bidding, maximizing efficiency and increasing your ROI.

That’s not everything.

While our 3-step approach lays the groundwork for success, it’s just the beginning. We offer a range of additional services to further elevate your campaigns and ensure you’re always a step ahead in achieving your goals.

Advanced conversion tracking methods

With advanced tracking solutions like enhanced conversions, offline conversions, and conversion adjustments, we ensure you gain deeper insights and optimize your campaign’s performance.

Looker studio data dashboard

Stay informed and in control with custom Looker Studio dashboards, providing you with real-time, comprehensive insights into your campaign’s performance.

Benefit from premium AI-software

By leveraging premium AI software, we enhance your campaign strategy, optimizing bidding, targeting, and overall ad performance for maximum impact.

20% Discount on CPC's with CSS Partnership (for EU-markets)

Take advantage of our CSS partnership to enjoy up to a 20% discount on your CPCs, helping you reduce costs while keeping your products highly visible.

Shopify & Woocommerce integration

We will seamlessly integrate your Shopify or WooCommerce store with Google Shopping, ensuring smooth data flow and optimized product listings for better visibility and results.

Dynamic remarketing

Keep your products top of mind with dynamic remarketing, allowing us to re-engage your audience with personalized ads that drive higher conversion rates.

Frequently Asked Questions

Can you guarantee you will increase my ROI?

We carefully select the accounts we manage, only taking on clients when we’re confident we can significantly increase their ROAS. While we can’t promise exact results, our experience and data-driven strategies have consistently led to impressive improvements for our clients.

Do you charge setup costs?

If we’re taking over an active account, there are no setup costs involved. Even if it requires us needing to rewrite the whole product feed. However, we do charge a setup fee for new accounts to cover the initial setup and optimization.

Do you charge a percentage of ad spend?

For larger accounts with a monthly ad spend of $25,000 or more, we charge a very competitive percentage of ad spend. For small to mid-sized accounts, we use a tiered table to determine the management fee, ensuring fair and transparent pricing that aligns with the size and scope of your campaigns.

I'm ready to get started. What’s next?

Great! You can book a meeting with our Google Shopping expert to discuss your goals and how we can help you achieve them.

How to get started.

1. Book a call with our PPC expert

”What is your current ROAS, and what would you like it to be?”

Book a call with our Google Ads expert, and together, we’ll explore how to optimize your Google Shopping campaigns to achieve your goals and maximize your ROAS.

2. Get a free audit & proposal

Receive a thorough audit of your current campaigns, specifically designed to identify opportunities to boost your ROI. Along with this, we’ll present a no-brainer proposal outlining the steps we can take together to elevate your performance. Our audit will deliver actionable insights and strategies that you can start implementing immediately to see real improvements in your results.

3. Partner for success

After reviewing our insights and recommendations, you have the option to implement them on your own, or you can choose to partner with us for ongoing support.
By working together, we’ll ensure that your campaigns are continuously optimized to deliver long-term success and measurable results.

No time for a meeting?

You can contact us directly at contact@manigen.io or leave a message using the form below. We’ll respond within 24 hours.

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